| Activity | Implementation | Message/Content | Goals | Materials needed | Cost/Hours |
|---|---|---|---|---|---|
| build website | Get a subscription with a website building and hosting platform | Display: | -Build a presence online | Internet | 339, 12 |
| Business cards | Go to staples and buy the option to print 100 business cards for $20 | Logo | Drive more traffic | business cards | 20, 5 |
| Creating Postcards | Send to 500 local potential clients | who we are, what we do, our credentials, contact info, and coupon code | receive 5 inquires, secure 1 customer | computer, design software, send to printer, payment acceptance systems, and coupon code generator | 62.70, 10 |
| Instagram Account | three posts a week, 1 reel a week | -Parenting tips, | increase website hit to 50 a week | computer | 0, 20 |
| Follow up, Client Referrall Program, Google Review | Give, Learn, Communicate to the client about the opportunity., Ask client for goal review | -Check-in | once, 2 Referral clients from every 10 customers, 10 Reviews for every 30 customers | customer, Customers, Customers | 0, 0, 0, 2, 1, 1 |
| Building a website | Create branding scheme Create process and flow Service Integration | Company mission/values | To Create an engaging website that will attract clients and will be easy to navigate | Website Hosting Subscription | 400, 10 |
| Newsletter | Create a newsletter outline that can be easily outfitted to suit monthly updates | Current promotions, activities worked on, promotion for artist and business clients | Showcase the artists and organizations I am working with so that others can see the content I can provide and inspire other artists to take their first steps | Indesign, email hosting | 0, 5 |
| Workshop (How to brand yourself) | Outline workshop | Plan and present a workshop at the Culturelink (or equivalent) to assist artists on how to approach their first steps in branding | Teach new artists how to engage with their target markets | presentation board | 10 |
| Marketing | Advertisements for dispatchers | Looking for experienced dispatchers in the trucking business. | Find people who know what their doing in terms of looking for loads, shipping and receiving. | Computer, phone obtained | 150, 6 |
| Paid SMM | Boost post or do targeted paid ad. | Games Make Happy Dogs! At Pews Chews, we offer fun rewarding prescriptions of GAMES to make your dogs learning as easy and effective as can be. | 1 or 2 clients, warm leads | Finalized copy + creative. | 20, 1 |
| SEM/Website | Must build out. | Copy, creative, video library. | Deliver video instruction, onboard clients, sell affiliate products. | Time and effort. Monthly fee. | 60, 10 |
| Set up instagram | daily post with weekly short video | motivation/confidence building quotes relating to education, tips for parents, education-based news | to increase website traffic to 20 people/day | computer | 0, 1 |
| education podcast | weekly or bi-weekly podcast with education experts as guests | educational tips, lesson-planning tips, and educational support information for teachers and homeschoolers | to gain 1 referral or client/month | audio editing software, computer, good quality mic | 0, 8 |
| Start google ad campaign | create a google ad campaign that targets top 3 core subjects | we offer high-quality private tutoring at affordable rates | to gain 3 new clients/week | computer | 800, 0.5 |