| Activity | Implementation | Message/Content | Goals | Materials needed | Cost/Hours |
|---|---|---|---|---|---|
| word of mouth | use newsletter to inform current clientele of my projects. | Info about current projects including in progress pictures and pictures of finished pieces. | Build relationship with my current clientele by offering freebies in exchange for exposure. | art supplies, internet, email | 40, 12 |
| Facebook Ad Campaign | create cohesive series of “familiar places” – my artistic interpretation of certain settings, things. | I can take your photos and transform them into a beautiful unique art piece at a reasonable cost. | demonstrate one of my services. | art supplies, facebook, internet, camera | 30, 40 |
| painting in public, workshops/instructional videos, Linked In networking | find a high traffic public place to paint (Mooney’s Bay on the weekend, festivals, downtown near the canal, etc) | no specific content, just an opportunity to engage with the public and share what I do and why, how-to videos for those who don’t have much experience painting. | engage with public | art supplies, camera, mic, art supplies, internet, computer | 0, 0, 0, 4, 4, 12 |
| Computer training services | Is to be able to teach the clients and customers about the different computer systems. In the following to prepare them for college or university | Is to be to expand my services and to be able to understand what the client wants from my business. To provide excellence to all. | My goals is to always change and improve the services in which I offer. So that other client’s in the future would want to come to me for my services. So that it is not only a computer repair and training services. But also to add more like web design services has well. To those who would need a logo design or other design things. | Just needed a laptop computer which I already have. | 20.00, 8 |
| Computer Repair Services | To be able to included those who would want more repair services done both there mac and apple operating system computers. Also tablets and all portable devices. | Is to be able to provide excellence to all. | My goals for the computer repair services is to be able to have more desktops and laptops. To those in the community who would want more services done. | Desktops | 25.00, 6 |
| Video Editing Services, Web Design Services | Is to be able to get different small business companies and other people in the community that would need my video editing service for either a wedding., Is to be able to to expend to those who would want web design and other design services. | To make is affordable for those who are on a low budge and a low income., Is to able to have those in community know who I am and what I have to offer. | My goals is to be able to create a low budget for those who want to do services for either there small business or either for an event. That need there video’s to be video shooted., My goal is to be able to have small business and other companies who would want to a basic and more complex design done. So that they can have ti a budget that is affordable for them and that is something that they would be happy with. | Video Editing Software (Adobe Premiere Pro) | 40.00, 90.00, 5 |
| Instagram posts | Take pictures of my artworks in progress and as finished pieces and write about them. link it to my blog so that people can also check out my website | hey I exist, I’m a person just like you and not all of my pieces go according to plan but here let me tell you about it. | To get my name out to more people and keep the customers I have already informed about what’s going on in my world | a phone or computer | 3 |
| a craft show | bring a couple original pieces and some prints to a craft show to be sold. | Hey I’m a local artist that completes all of my work by hand! it’s pretty awesome and colourful and totally unique to me. piz take a business card!! | To get my name out there and show my face in the community. it’d also be nice to sell some pieces in the meantime. | artworks | 8 |
| Artwork on the walls of a local coffee shop | get in contact with the curator of a local coffee shop to get my artwork onto their walls | hey this art looks great in a natural setting like this doesn’t it? maybe you should check out my contact info and my instagram while your at it. | To get my name out there and possibly make a few sales | framed pieces with wire and brackets for the wall along with some nails | |
| work on the website | Google search for grants | I will be asking agencies for grants to help the development of the GIK program | My goal is to get accepted for a grant and hire an expert to help with the development of our website | examples of what I want the website to look like | 175 |
| publicity of the GIK program | publish GIK new, activities and coming up events on social media | general advertisements | get donors, individuals, and agencies to be aware of the GIK program | Twitter account | |
| Set up a website | Purchasing a domain name, updating my existing site | I am a legitimate business, I have experience in this field | Attract new clients | Computer, internet connection | 75, 4 |
| Networking with old sources | Calling/emailing sources who liked stories I wrote to let them know I’m freelancing | I am keen to work with you again/I am passionate about local business/I am willing to make personal touches | Build on existing relationships and turn them into long-term/future clients | Phone, computer, internet, links to old stories | 0, 8 |
| Make business cards | Design and buy business cards | I am professional/ | Have new acquaintances remember me, increase chances of becoming clients | Computer | 0, 4 |
| test 1 | test 1 |