| Activity | Implementation | Message/Content | Goals | Materials needed | Cost/Hours |
|---|---|---|---|---|---|
| kijiji ads | online via kijiji website | have an ad style message along with pictures and video. | bring in customers | -computer | 25, 1 |
| distrubute flyers | go door to door in targeted areas to distribute flyers | have pictures and an ad style flyer about our services. | bring in more customers | -flyers | 650, 40 |
| Post adds and commercials on social media | present the product and the price match the best features of the product and make them worth the price. Promote the product through social media and ship the products to customers. | Thank you for trusting us with your business. We appreciate your business and cheers to many more years. | Have the.customers want to come back | computer and internet. | 200, 240 |
| Sale and follow up | Give the customers a chance to win a discount at their next purchase for a quick survey | Win a 10% discount at the next purchase by responding to this survey online | Get their email informations and phone number to send promotional products | cellphone | 20, 0.01 |
| Networking Experience | Throwing a networking experience for Cheffy with Küth & Co.’s help to showcase the brand culture and Cheffy’s personality. | We are available for artists, entertainers, etc. to help build their empire. | Sign up 10 potential clients for free consultation to understand their artist journey | Venue, food, drinks, brochures, promo merchandise | 1500, 100 |
| Social Media Campaign | Creating a few social media posts (photo and video) on Canva to gain more followers and awareness of the brand culture | We’re coming soon so stay tuned to get any tips and advice and exclusive access to the launch, check out our blog to keep you motivated. | 3K followers, 500 emails | Photos, videos, graphic design posts, campaign plan | 500, 15 |
| Creating a blog | Hiring a content writer to write 10 blog posts for us to drive traffic to the website and generate revenue via | We have an online resource hub that will help artists & performers on their entrepreneurial journey. | 1,000 viewers/month in traffic | blog editorial calendar, social media marketing plan | 600, 30 |
| Build a website | Write copy edit, find pictures, ask for testimonials, buy domain | 100, 20 | |||
| Social media- Facebook | Use this to post blogs | 0, 10 | |||
| Mailchimp newsletter / blog | Need to think of ideas and write them down, doing it weekly | 30 | |||
| Website | Website building site | Products, about the cafe, hours, more. | Professional looking and on-brand, good SEO, high-site traffic | Computer, internet | 30, 10 |
| Facebook Page | Photos, events, posts, customer interact, about cafe, more | Advertise and connect with customers. | Computer, internet | 0, 5 | |
| Filming The Process. | If I can create a good enough timelapse of each hood while I’m in my current workspace, use non-copyrighted musics, and drive my aesthetics into the mind of my users, it could be a potential marketing tactic nobody is often using in my subfield. | Creating an aesthetic, and benefitting off of the love people have for internet video scouring, and watching products come to life. | Create videos that really capture the ‘mood’ of my workspace, the company, and designs as promotional material that can reel in regular viewers, and create the platform’s foundations. | Phones for upload, computer with program for video editting, | 200.00, 16 |
| Creating Social Media Presence/Aesthetic | Interactions for 2 hours min. per day. It is important I begin filming/editting my process, and uploading the videos onto the social media sites listed above. It will be important for myself to constantly recommit to the design process. I will need to prototype with many materials, and ask for some help in online sewing groups. I’ve found DIY Cosplaying groups on the listed sites are great for small tips & tricks with inexpensive, or recycled materials. | Reminding myself of Money Makin’ Mo’s emotional needs, and my own values. | Have at least 3 platforms, as many customers have preferences for sites. Gain enough of a following to justify sponsoring a few promotional peoples. | A few hours every day/every other day. Phone, computer, | 0, 2 |
| Finding Markets/Events to run at | Dusk2Dawn, InnerCity Beatz, Journeyman Producations and RAW Prod. Inc. are all Production company’s who I have supported for the near last decade. Brett Bannon of ICB would most definitely allow me to run a booth of hoods during his events. Joey Hockins of Journeyman Productions is likely to as well. It’s worth contacting all of the previously mentioned company’s. — more to be determined, wanted to jot this thought down before forgetting again. | ^^ i have no idea how much cost i would need to run a table or product enough hoods for a table… ;asf;asldfjksaldfj;alsdjkf;asdkjf; gah | 200, |