| Activity | Implementation | Message/Content | Goals | Materials needed | Cost/Hours | [/if 306] |
|---|---|---|---|---|---|
| Press coverage/package | Forbes, Entreprneur magazine, etc.. We will go about achieving this through connecting to experts in the journalism and media publication space, ie university//college professors, journalists themeselves, ad firms//professionals within our network. | Focus on Slapdown being a valid investment vehicle, and a reputable source of fan community engagement. | -Reach 1m eyeballs | Money, expertise, press package, ad firm, enlisted entrepreneurs (effective utilization of network). | 10000, 10 |
| Redirect ads | Contacting ad firm, devising effective media plan | -Focus on brand | -Reach 1m eyeballs | Money, a good ad firm, data to target the right people | 5000, 100 |
| Customer service satisfaction score | -Putting mechanism in place for the survey of customers who have successfully been converted. | We put customers first. | -80% ratings or higher | Money, data to show the best way forward, and talent, potentially. | 1000, 100 |
| Daily Quote | Instagram/Facebook stories | Inspirational, motivational, self love quotes. | To make a positive impact on at least one persons day | Cellphone and Google | 0, 1 |
| Monthly follow ups | Email/DM | Ask for feedback on products and ask questions regarding what we can improve upon. As well as ask if we can give guidance on anything. | To build business-customer relationships and improve our products and tailor to our customers | Computer and customers | 0, 3 | [/if 306] |
| Set up website | Use the adobe portfolio that I already have | Have a way for them to contact me and see my instagram page | Have this public and running with a domain by Dec. 31 2021 | Domain for my adobe portfolio | 12, 10 |
| Set up a facebook business page | Make a business account | Same as website, but also directs me to website | Finish this by Dec. 31 | Facebook account | 20, 3 |
| Finish the blog course and make blog | Work on the blog in the new year | Photography | Have it running by Mar. 2022 | wordpress | 12, 50 |
| Creating a Social media page | Document our growth as a company hosting retreats | Content of men during the retreat enjoying themselves | Gain followers and monetize off content creation post on Instagram | Cellphone | 0, 12 |
| Create Calendly for Hoodman – Manhood | Create a Monday – Friday 12pm – 8pm 30min schedule for people to book a time with me | To get to know my client and provide more information on the retreat | Have a minimum of 10 clients per retreat | Smartphone | 0, 1 |
| Create a Logo, Create a Latr for Hoodman – Manhood | Find someone in my community who designs logos, tell them my vision and have them create a design for me, To be able to schedule post on Instagram with out having to always be on it 24/7 | The logo will have words and a picture that best describes the journey to manhood, Black men | Simple yet powerful logo, To free up time, energy and mental capacity for other activities | Computer | 100, 144, 3 |