| Activity | Implementation | Message/Content | Goals | Materials needed | Cost/Hours |
|---|---|---|---|---|---|
| Offer a discount on future services | thank them and indicate you enjoyed providing a service to them and would be will to offer them and their friend or family a discount for repeat business | 0, 0 | |||
| follow-up in a year | call or email asking if they need any further services | achieve another job | time and a phone | 0, 0.5 | |
| Instagram Reels and TicToks | Day of baking and recording content that can used in many videos and ways. Then inputted into a social media calendar. | -gluten free and dairy free goods | -to increase engagement with people | -iPhone Camera | 30, 6 |
| Facebook Group Ads | Join local gluten free and vegan groups. Post content to boost sales | Local bakery that specializes in gluten free and vegan goods. Order for your holiday season! | To increase sales | Facebook | 0, 2 |
| Farmers Market | To become a vendor at a Local Farmers Market. | Local bakery shop that makes gluten free and vegan goods using fresh whole food ingredients. | To make Better Batter known in the local community. To make 5000 in sales. | Tent | 1500, 200 |
| Music video | I’ll start by shooting a music video which will have various paraphernalia in it, such as our products and 2-3 outfits. | The message/content will be to buy Q. It is the latest and greatest designer wear. The content will be violence as our main topic/content. It will include prop/blank guns/Knives. | The goal will be to reach 10-20k in sales or more from the promotion/music video. Another goal will be to build a “on spot” dedicated fan base which will continue to purchase our products. | We will need a cameraman or two, we will need a place to film the video, and we will need a licensed firearm and locations expert(s) to find a legal place and shoot the blank guns and film the video. We will also need a 10k loan or grant. | 5000, 24 |
| Celebrity postings/signature/deal | I’ll be contacting a wide variety of celebrities and proposing them to sign a small long or short term contract to promote “Q” (my business) | The message will be the “Q” is the best or better than other designer brands in the industry. They will call out other designer brands since it is not an ad, and there is no way for fallout/suing | Our goals will be to build a large following/fan base and to sell at least 5k worth of product. We will be aiming at making a million dollars so we will be selling our products at at least $200-400 to $1000 a pop | We will also need a loan for 10k or a grant of similar statue. We will need a celebrity with at least 20k real followers, 10k at leasts that are invested in the celebrities social media. We will also need at least one thousand products that sell for at least $1000 to reach 1 million dollars. | 1000, 24 |
| Album/Ep | I will make a music album or eq of equivalent size | The message will be again that “Q” is the best designer brand on the market and also the message will b that there is a lot of violence and we need to protect ourselves one way or another. | Our goals will be to receive some revenue from the project. And to amass around a million views to make a possible 10k or a bit less from views alone. | I’ll need studio equipment which I have some of, and we will need possible artist features, We will also need enough time to make each song. | 1500, 60 |
| Create a Facebook/Instagram page | Create social media pages to showcase our business and to allow customers to tag us in their photos/ videos. | Positive community culture | Allow customers to showcase their experience with us to gain word of mouth marketing. | internet access | 0, 50 |
| Create website/app | Serve as a common first point of contact as well as a sales platform. Customers can create an account to earn rewards and get promos/offers. | Who we are and what we do, book sessions, get info about our company. | Build a Rolodex of existing customers to gain insight into customer needs as well as deliver targeted promotions/offers. | web design skills | |
| Google ad campaign | Generate clicks and website traffic by placing our website at the top of potential customers targeted google searches. | Promote our product. | increase website traffic and generate sales | google ad | 2000, 10 |
| Business cards | Find a business and have the cards printed | 200, 1 | |||
| Website | Find or research how to make one | 200, 10 | |||
| Attending racing and other market related events | Get in touch with the proper facilites hosting these events to see about getting a spot | full booth setup showing our products in use | Showcase our products to new potential customers while being there to assist with any questions or concerns | Tent , Product stock ,POS , Tables and other related items | 150, 8 |
| Social media content | Put together potential marketing posts tobe used on our social media accounts | show different uses and benefits to our products | Showcase our products hopefully turning into sales | Product pictures and info | 0, 2 |
| Posting flyers | Have flyers and other marketing materials designed and printed | Show our products are offered and what they are for | Obtain sales and inform potential customers about our products and that they are available on the market | Flyers | 10, 1 |